about us

jack ward


I am Jack Ward, the owner of Velocipede Cycles. For as long as I can remember I have always enjoyed the freedom of cycling, and mountain biking has always been one of my passions along with many other outdoors activities.

I started working in the bicycle industry at the age of 14 when I enquired about a Saturday job in my local bike shop. I quickly gained mechanical knowledge and spent the next four years working part time improving my sales techniques and learning to work on all types of bikes, whilst earning the money to pay for my bike obsession.

When I left school I spent 10 years travelling the world, visiting over 30 countries, experiencing other cultures and ways of life. After returning to the UK, I worked in forestry and conservation.

In 2013, an idea formed whilst sat around a campfire, became reality and Velocipede Cycles was born. From then to now the shop has come a long way. We have continued to improve the business and we are evolving all the time but our emphasis is still on providing outstanding customer service and establishing good customer relationships and a hub for the community of cyclists in Tunbridge Wells whether you’re an occasional leisure cyclist or an avid amateur racer.

chris ball

Workshop manager

Cycling is in my blood, whether it’s working, competing or racing for pleasure.

I have more than 16 years’ experience in the cycle industry, and am very excited to have recently joined Jack at Velocipede Cycles, where I can put my knowledge to good use as workshop manager.

I like to keep abreast of developments in mountain bike technology and am always looking at how the machines are changing.

For several years before joining Velocipede Cycles, I built and assembled tailor-made bikes for a custom road bike manufacturer. 

When not working, I’m riding. I raced downhill for six years, travelling to cycling destinations around Europe.

I completed the Mega Avalanche endurance race in 2013, and on a less strenuous note, I’ve enjoyed road trips to Wales and around the Surrey Hills.

Having ridden Downhill, Enduro, Dirt jump and bmx and working for a high end road brand gives me a broad spectrum of knowledge.

I’ve been really impressed by Jack’s knowledge and expertise. He really knows about bikes, and his passion is infectious. Simon R

Very helpful and friendly service. I would highly recommend Velocipede Cycles. Sharon P

Jack never gives you the ‘hard sell’ but will always explain everything in a way that even a bike novice like me can understand. Jerry M